Privacy & Cookies Policy


   1. Introduction

Here at Party Wholesalers we respect your privacy and do all we can to protect your personal data. In this privacy notice we have set out a summary of what we are and how we collect and process your information in order to run our business and provide services and products to you. Party Wholesalers is a trading name of Abbey Cards.

This Privacy and Cookies Policy sets out the privacy and cookies policy of Party Wholesalers which is a trading name of Abbey Cards, whose registered address is at Unit 5 & 6, Abercorn Commercial Centre, Manor Farm Road, Wembley, HA0 1AN, United Kingdom, who controls this website. For the purpose of the General Data Protection Regulation, the data controller is Party Wholesalers.


Personal details must be submitted to Party Wholesalers in order to activate a trade account, consent to collect and use this information in order to provide our services will be taken upon registering for a trade account. If at any time you wish to change the uses of your personal information to which you have consented, please contact us at


Party Wholesalers may revise this Privacy Policy at any time by posting an update on its website. Please ensure that you check this website from time to time to review the then current Privacy Policy and to update your preferences. We will notify you if there is an update to our privacy policy by posting a banner on our home page and/or sending out email newsletters. This Privacy and Cookies Policy was last updated in May 2018.


   2. Collection of Personal Information

The types of personal information collected and stored by Party Wholesalers might include your name, e-mail address, postal address, telephone number, fax number and credit/debit card details (to the extent permitted by the General Data Protection Regulation 2018 and related legislation (“GDPR”).


Party Wholesalers may collect personal information about you in the following ways:


·         any data which you provide when you complete and submit an application to Party Wholesalers to register on its website or receive email alerts or other communications from Party Wholesalers;

·         during any transaction with us; and

·         any other data which you provide to Party Wholesalers when you enquire about our activities, email, telephone or write to us or otherwise provide us with personal information.


   3. Legal Basis for Processing Data

We collect and use your data as stated above, the legal basis for processing this data is as follows:

1.     In accordance with your consent, which you may revoke at any time by contacting our Data Protection Officer at

2.     If it is necessary to comply with our legal obligations.

3.     In order to protect your vital interests or those of others                                       


   4. Storage, Security and retention of your information

Party Wholesalers will keep your information on a secure server. The technology that Party Wholesalers uses and the security policies which Party Wholesalers has implemented are intended to safeguard your information from unauthorised access and improper use.


Party Wholesalers will keep your information to enable Party Wholesalers to use it for the purposes described in this Privacy Policy. In addition to your personal information Party Wholesalers will also keep record of all orders placed with us for a time period of 3 years.

Party wholesalers use the services of third party companies in order to operate our website and to ensure internet security for data storage and processing of transactions.


In addition to the storage of information on our secure server, Party wholesalers keeps a backup of the data on an ICloud service and also an offline backup that is not located on the premises of Party Wholesalers.


To secure your personal information, access to your data is password protected, and sensitive information is protected by encryption when it is exchanged between your Web browser and our website. It is your responsibility to keep your password confidential and not to share this information with anyone. To protect data stored on our servers, we regularly audit our system for possible vulnerabilities and attacks and we use only secured access data centres.


Whilst we will implement the security measures detailed above, transmission of information via the internet is not completely secure and therefore transmission via the internet is at your own risk.


   5. Use of Your Information

Party Wholesalers may use your personal information (subject in each case to the requirements of the GDPR) for the following purposes:

·         administering your website account(s) and otherwise in connection with any service for which you have provided your information, including any email alerts, transactions with us and competitions and promotions that you take part in;

·         responding to any enquiry you make;

·         subject to your consent, sending you newsletters and/or alerts and information regarding Party Wholesalers (in all formats to which you have consented eg post, email, text); and

·         For generating aggregated statistics about users, traffic patterns etc of the Party Wholesalers website and other services and developing Party Wholesalers marketing plans.


Party Wholesalers may also disclose your information (subject in each case to the requirements of the GDPR) as follows:

·         If you have given your consent for Party Wholesalers to do so, to other selected freight organisations to enable them to contact you or send you information by post, telephone and/or email in regards to shipping your consignment;


·       To such individuals and/or bodies as necessary to ensure Party Wholesalers compliance with any applicable law, regulation, legal proceeding or governmental request;


·         (where you post material that does or may constitute a criminal offence, breach the rights of a third party, give rise to a civil action or breach the Terms & Conditions of the applicable website and as otherwise necessary to protect the rights, property or safety of Party Wholesalers and its customers), to any relevant authority or third party requiring Party Wholesalers to disclose the identity of or locate anyone posting such material on Party Wholesalers website; and


·         To any individual making a subject information request to Party Wholesalers.


In the event that Party Wholesalers is acquired by or merges with another company, your personal information may be passed to the purchasing/merging company amongst the transferred business assets. This will enable your relationship to continue with the relevant Party Wholesalers business despite the change of ownership. Your personal information may also be passed (on a confidential basis) to companies with whom Party Wholesalers is negotiating such a sale/merger as part of the verification exercise carried out on Party Wholesalers by the third party.


In processing your information in accordance with the above, Party Wholesalers may (to the extent permitted by the GDPR) send it outside the European Economic Area (“EEA”). Party Wholesalers will take all reasonable steps to ensure that in such circumstances your data is treated securely and in accordance with this Privacy Policy but your attention is drawn to the fact that the laws of countries outside the EEA may provide lesser protection to your information than the UK. When you submit your personal information to Party Wholesalers during the registration process and give your consent you acknowledge we may transfer of your information outside the EEA to complete a transaction unless you specifically indicate otherwise.


Party Wholesalers will use your information when booking consignments for dispatch with third party forwarding clients. These third party clients are GDPR compliant and are listed as follows:

-       Parcel Force

-       DPD

-       UPS

-       DHL

-       DSV Freight Consolidators

-       TAS Transport

-       Royal Mail


Party Wholesalers uses two main forms of online payment processing gateways, these are Sage Pay and PayPal both of which are GDPR compliant. In addition we provide the facility to pay for an order using online banking by sending us a direct bank transfer.


   6. Your Rights and How to Exercise them under the GDPR

Your rights under the General Data Protection Regulation are as stated below; we have also included the methods of how to exercise these rights:

1.     The right to request and rectify your personal information at any time.

2.     The right to restrict and object to the processing of data.

3.     The right to object to direct marketing.

4.     The right to port your data.

5.     The right to withdraw consent and request the deletion on personal information at any time.

You can exercise any these rights by contacting us at or our Data protection officer at

We hope that we can address any concerns that you may have, but you can always contact the information commissioner’s office (ICO). For more information, please visit


   7. How to contact Party Wholesalers with questions

The data controller responsible for the processing of data is Party Wholesalers. You can contact us at any time if you have any questions about our privacy policy by emailing us at or by mail at the below address:


Party Wholesalers
Unit 5 & 6
Abercorn Commercial Centre,
Manor Farm Road,
HA0 1AN,
United Kingdom.


Alternately you can contact our customer service team by phone at: +44(0)20 3794 7999

The Data Protection officer (DPO) for Party Wholesalers is Dilip Raithatha. You can contact him at any time to request a record of your personal information that we hold or withdraw consent and request the deletion of your personal information. To contact the data protection officer please email him at

You can contact us at any time if you wish to request a copy of this privacy notice.


  8. Cookies

When you visit Party Wholesalers website, Party Wholesalers uses “cookie” technology try to make that experience simple, personalised and meaningful. Cookies are small pieces of information which are issued to your computer or any similar device you use to access the internet e.g. smart phone, tablet or other mobile device when you visit a website and which store and sometimes track information about you're use of the website. A number of cookies Party Wholesalers use last only for the duration of your web session and expire when you close your browser. Other cookies are used to remember you when you return to the website and will last for longer.

Party Wholesalers use cookies to:

·         create a specific log-in session for a visitor to Party Wholesalers website in order that page requests by that visitor are delivered in an effective, secure and consistent manner;

·         recognise when a visitor to Party Wholesalers website has visited before; this means we can identify the number of unique visitors we receive to the website and allows us to make sure we have enough capacity for the number of users that we get;

·         customise elements of the promotional layout and/or content of the pages of the website;

·         store your product selections to the shopping basket;

·         collect statistical information about how our visitors use the website so that we can improve the website and learn which parts are most popular to visitors; and

·         Gather information through our advertising partners, about the pages on the Party Wholesalers website that you visit, and also other information about other websites that you visit, so as to place you in an “interest segment”. This information is then used to serve interest-based advertisements which it is believed will be targeted to your interests. For more information about this type of interest based advertising, and about how to turn this feature off please visit or follow the link to the website of our advertising partners shown below. Without these cookies, advertisements you encounter will be less relevant to you and to your interests.


Most web browsers automatically accept cookies but, if you prefer, you can change your browser to prevent that or to notify you each time a cookie is set. You can also learn more about cookies by visiting which includes additional useful information on cookies and how to block cookies using different types of browser. Please note however, that by blocking or deleting cookies used on Party Wholesalers website you may not be able to take full advantage of the website if you do so.





1. Our cookies

We have described the main cookies we use and what we use these for below:

Cookie Name


More Information


It stores your PHP sessionid so we can store data as part of the standard PHP session system.

If you are not logged in, it normally stores nothing, except the fact you are not logged in.


2. Third party cookies

Cookie Name


More Information


This cookie is used to record that users have viewed the website. It collects information in an anonymous form. This cookie expires when you close your browser.

When a user first opens their Web browser and then goes to a Web site that implements ASP.NET session state, a cookie is sent to the browser with the name "ASP.NET_SessionId"

The session ID is part of a cookie that is sent to the browser of the user.

The session ID is embedded in the URL. This technique is also known as a cookie-less session.

This cookie does not store personal data about you.

Google Analytics


These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited.


This cookie allows users to share content via Social Networking websites and email.

The __atuvc cookie is created and read by our or the social sharing site JavaScript on the client side in order to make sure the user sees the updated count if they share a page and return to it before our share count cache is updated. No data from that cookie is sent back and removing it when disabling cookies would cause unexpected behaviour for users.


3. Certain cookies are either set by third parties (links) on the Website or these are set

      by us using the third parties cookie code. More information about cookies placed by third parties and how to restrict or block their cookies can be accessed by following the link to their website. In addition to cookies, tracking gifs may be set by us or third parties in respect of your use of the Site. Tracking gifs are small image files within the content of our site or the body of our newsletters so we or third parties can understand which parts of the website are visited or whether particular content is of interest.


9. Third Party Websites

      Please be aware that Party Wholesalers does not control and is not responsible for websites that are referred to or linked from its own websites and that use of your personal information on these websites is not subject to this Privacy and Cookies Policy.


10. Registration

a. To access certain parts of the Party Wholesalers website, Party Wholesalers may require you to register and provide certain information about yourself.

b. You are reminded that in addition to the provisions of this Privacy and Cookies Policy, where you register you also agree to:

      i.   provide true, accurate, current and complete information about yourself as prompted by the                    relevant registration form (such information being the "Registration Data"); and

      ii.  maintain and promptly update the Registration Data to keep it fully up to date.